Marketing Consultant · Budapest

Independent Marketing Consultant – Data-Driven Decisions

I bring structure to your marketing
data, so you can finally
make smart decisions grow measure accurately truly scale see clearly

Independent marketing advisory for companies tired of gut-feeling decisions and ambiguous reports.

How does data become a decision?
1
Measurement & tracking
GA4 · GTM · conversions
2
Data collection
channels · campaigns · traffic
3
Interpretation
what's actually happening and why
4
Decision support
direction · priority · action
Measurable growth
Companies I've helped as a marketing consultant
Wellevent
Tisztit.hu
RocketWriter
Dibo.hu
Supreva
LVS Felnőttképzés
Wellevent
Tisztit.hu
RocketWriter
Dibo.hu
Supreva
LVS Felnőttképzés
Wellevent
Tisztit.hu
RocketWriter
Dibo.hu
Supreva
LVS Felnőttképzés
Wellevent
Tisztit.hu
RocketWriter
Dibo.hu
Supreva
LVS Felnőttképzés

What is marketing advisory?
– and when should you bring one in

Marketing advisory helps you understand what is actually happening in your marketing — and what your decisions should be built on. It's not campaign management: it brings structure to your data, surfaces the relationships between channels, and shows you where budget and attention are being lost.

When should you bring in a marketing advisor?

When your marketing is running but you can't clearly see what's working and what isn't.

When your reports show numbers but don't support decisions.

When something feels off, but the data doesn't point clearly to where the problem is.

Why is marketing consulting different
when you work with me?

01
Campaigns and channels in isolation
I look at the entire marketing
system
I don't optimise individual campaigns in isolation — I analyse your entire operation: measurement structure, traffic sources, conversion logic and decision-making points.
02
Just numbers, reports, no explanation
Instead of data —
interpretation
Alongside clear reporting, you receive context and explanation: what is happening and why, what it actually means, and what deserves a response — and what doesn't.
03
Agency teams, juniors, process layers
Direct advisory
partnership
Direct collaboration with full accountability and focused thinking — not junior account managers handling your work.

Where I deliver real value
as a marketing consultant

1
Measurement & Tracking
GA4, GTM, conversions, events and attribution. The goal isn't just to "measure" — it's to understand what is happening in your marketing and to base decisions across every channel on the same numbers.
GA4GTMConversionsAttribution
2
Data Interpretation
You don't get more reports — you get answers: what is actually working, where budget is being wasted, what deserves a response — and what doesn't.
ReportsTrendsDecision points
3
Marketing Consulting
I help connect marketing data to business goals: leads, revenue, capacity and growth. Not at campaign level — at strategic direction level.
StrategyLeadsRevenueGrowth
Tools and channels
Google AdsSEOHubSpotPardotMiniCRMProduct FeedsMeta AdsLooker Studio

Sometimes referred to as a fractional CMO — I prefer to call it marketing advisory, because the focus is on decisions, not just presence.

Marketing advisory for those who want to understand what is behind the numbers

For more than 10 years, I've worked across agency, in-house, and advisory roles. My focus has always been the same: bringing structure to data and helping interpret what is actually working — and what isn't.

I don't sell channels. I create clarity — so that marketing becomes a decision, not a guess.

  • Direct consultant collaboration
  • Data-driven marketing decisions
  • System-level marketing thinking
Get in touch →
Ruben Szuhánszki independent marketing consultant
0+
Years of marketing experience across agency, in-house and advisory roles
0+
Client projects as a marketing consultant, across multiple industries and markets
0+
International markets across multiple industries

What clients say about the collaboration

These testimonials come from marketing consulting engagements where the focus was not on campaigns, but on clarity and decision support.

"

The level of detailed attention and thoughtful support we receive is exactly what we were looking for in a strategic partner. It's rare to find someone who combines structure with genuine care.

Norbert Brotya
CEO, Wellevent
"

Thank you for the thorough proposal and the transparent, professional approach. The strategic clarity has been extremely valuable.

CEO
B2C Webshop
"

We highly appreciate both the quality of the work and the structured mindset behind it. The collaboration feels focused and responsible.

HR Director
B2B SaaS

How can you work with me?

I work in collaboration frameworks — below you'll find structures that have proven to be a strong starting point in most cases. Nothing is set in stone: we always shape them around your specific needs, together.

Stabilisation
Audit & Strategic Reset
review + strategic direction

Best for companies already running marketing activities but lacking clarity on performance and direction.

  • Initial marketing & measurement audit
  • Campaign and channel evaluation
  • Tracking structure review
  • Reporting framework setup
  • Weekly strategic sessions
I'm interested in Stabilisation →
Audit
Marketing Audit
one-time review

A focused review of your current marketing structure and performance.

  • Measurement & tracking review
  • Performance diagnosis
  • Identification of structural gaps
  • Strategic roadmap for improvement
I'm interested in the Audit →

Marketing, data and decisions
– what's worth knowing

View all articles →

Send me a message,
I'll reply
within 24 hours

If you have a question or would like to discuss how I can help — fill in the form and I'll get back to you soon.

info@davenport.huReply within 24 hours
📍
BudapestOnline & in-person

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